<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
     xmlns:dc="http://purl.org/dc/elements/1.1/"
     xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
     xmlns:admin="http://webns.net/mvcb/"
     xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#"
     xmlns:content="http://purl.org/rss/1.0/modules/content/"
     xmlns:media="http://search.yahoo.com/mrss/">
<channel>
<title>Brands.in &#45; : Latest Stories</title>
<link>https://brands.in/rss/category/latest-stories</link>
<description>Brands.in &#45; : Latest Stories</description>
<dc:language>en</dc:language>
<dc:rights>Brands.in</dc:rights>

<item>
<title>Boldfit x RCB: Why &amp;apos;Champions #TrainBold&amp;apos; Changes the Game</title>
<link>https://brands.in/blogboldfit-rcb-champions-trainbold-campaign-ipl-co-creation</link>
<guid>https://brands.in/blogboldfit-rcb-champions-trainbold-campaign-ipl-co-creation</guid>
<description><![CDATA[ Boldfit launches Champions TrainBold campaign with RCB in year three, introducing co-created merchandise and authenticated memorabilia rewards for Indian cricket fans. ]]></description>
<enclosure url="https://brands.in/uploads/images/202603/image_870x580_69c60e7521899.jpg" length="91799" type="image/jpeg"/>
<pubDate>Fri, 27 Mar 2026 11:06:04 +0530</pubDate>
<dc:creator>Editor</dc:creator>
<media:keywords>Boldfit RCB, Champions TrainBold, Royal Challengers Bengaluru, IPL 2026, Boldfit campaign, RCB merchandise, co-created fitness products, Pallav Bihani, IPL sponsorship, fitness brand India, RCB partnership, D2C fitness brand, sports memorabilia India, Boldfit IPL, cricket fitness campaign</media:keywords>
</item>

<item>
<title>MiQ Sigma Launches in India to Fix Programmatic Ad Chaos</title>
<link>https://brands.in/blogmiq-sigma-ai-platform-india-programmatic-advertising-2026</link>
<guid>https://brands.in/blogmiq-sigma-ai-platform-india-programmatic-advertising-2026</guid>
<description><![CDATA[ MiQ launches AI-powered MiQ Sigma in India to unify fragmented programmatic advertising. What this platform means for Indian brands navigating multi-screen media chaos. ]]></description>
<enclosure url="https://brands.in/uploads/images/202603/image_870x580_69b7a4e38caa8.jpg" length="65161" type="image/jpeg"/>
<pubDate>Mon, 16 Mar 2026 12:35:36 +0530</pubDate>
<dc:creator>Editor</dc:creator>
<media:keywords>MiQ Sigma India, MiQ AI platform India, programmatic advertising India 2026, ad-tech India, fragmented media buying India, connected TV advertising India, cross-screen measurement India, MiQ Gurman Hundal, digital advertising platform India, unified media planning India</media:keywords>
</item>

<item>
<title>R K SWAMY Launches Brand &amp;amp; Marketing Consulting Arm to Offer Holistic Business Solutions</title>
<link>https://brands.in/r-k-swamy-launches-brand-marketing-consulting-arm-to-offer-holistic-business-solutions</link>
<guid>https://brands.in/r-k-swamy-launches-brand-marketing-consulting-arm-to-offer-holistic-business-solutions</guid>
<description><![CDATA[ R K SWAMY has announced the launch of a new Brand &amp; Marketing Consulting Group, aiming to provide businesses with strategic brand development, marketing intelligence, and transformation services. ]]></description>
<enclosure url="https://brands.in/uploads/images/202505/image_870x580_6825717e6015a.jpg" length="40997" type="image/jpeg"/>
<pubDate>Thu, 15 May 2025 20:45:59 +0530</pubDate>
<dc:creator>Editor</dc:creator>
<media:keywords>brand consulting, marketing strategy, R K SWAMY, business transformation, customer insights, brand identity, communication planning, digital strategy, brand storytelling, marketing advisory, startup branding, legacy brand strategy, consulting group, Indian marketing landscape, strategic marketing services</media:keywords>
</item>

<item>
<title>The Body Shop’s Beauty Revolution in India: Premium Meets Purpose at an Affordable Price</title>
<link>https://brands.in/the-body-shops-beauty-revolution-in-india-premium-meets-purpose-at-an-affordable-price</link>
<guid>https://brands.in/the-body-shops-beauty-revolution-in-india-premium-meets-purpose-at-an-affordable-price</guid>
<description><![CDATA[ The Body Shop is redefining beauty in India by combining premium quality with ethical values and accessible pricing, making clean skincare a movement for all. ]]></description>
<enclosure url="https://brands.in/uploads/images/202505/image_870x580_6823284a966ec.jpg" length="112851" type="image/jpeg"/>
<pubDate>Wed, 14 May 2025 03:09:10 +0530</pubDate>
<dc:creator>Editor</dc:creator>
<media:keywords>The Body Shop, sustainable skincare, cruelty-free beauty, refillable beauty products, ethical sourcing, clean skincare, affordable luxury skincare, body positivity campaigns, inclusive beauty, eco-conscious beauty, refill stations, conscious consumerism, skincare for all, digital beauty retail, community fair trade</media:keywords>
</item>

<item>
<title>CashKaro’s Bold New Ad Takes a Hilarious Jab at CRED with ‘India’s Got Latent’ Spoof</title>
<link>https://brands.in/cashkaros-bold-new-ad-takes-a-hilarious-jab-at-cred-with-indias-got-latent-spoof</link>
<guid>https://brands.in/cashkaros-bold-new-ad-takes-a-hilarious-jab-at-cred-with-indias-got-latent-spoof</guid>
<description><![CDATA[ CashKaro’s spoof ad ‘India’s Got Latent’ hilariously mocks reward apps like CRED, promoting real cashback without drama or gimmicks. ]]></description>
<enclosure url="https://brands.in/uploads/images/202505/image_870x580_681d935dcc874.jpg" length="83257" type="image/jpeg"/>
<pubDate>Fri, 09 May 2025 21:32:49 +0530</pubDate>
<dc:creator>Editor</dc:creator>
<media:keywords>cashback offers, reward platforms India, fintech marketing, parody ad, Indian digital campaigns, cashback vs rewards, consumer savings app, influencer-free campaign, satire in advertising, humor in fintech, social media engagement, Indian ad campaigns, user-friendly cashback, point-free rewards, e-commerce savings, cashback trends, mobile shopping apps, marketing strategy India, ad parody, campaign creativity</media:keywords>
</item>

</channel>
</rss>