Stree 2 Smashes Records: 4.12 Crore Viewers Tune in for World TV Premiere on Star Gold

The horror-comedy sequel continues to break barriers, this time on television

In a landmark achievement for Indian television broadcasting, the World TV Premiere of the blockbuster film "Stree 2" has set new viewership records, attracting an impressive 4.12 crore viewers on Star Gold. The highly anticipated television debut of this horror-comedy sensation has cemented its status as one of the most watched premieres in recent history.

A Television Phenomenon

The Rajkummar Rao and Shraddha Kapoor starrer, which dominated the box office during its theatrical run, has now conquered television screens across India. Star Gold's strategic promotion and prime-time scheduling helped create unprecedented buzz around the premiere, resulting in millions of households tuning in simultaneously for this supernatural spectacle.

"We expected strong numbers, but the response has been truly extraordinary," a Star Gold representative stated. "This record-setting premiere demonstrates the film's universal appeal and the enduring power of compelling storytelling."

Building on Theatrical Success

"Stree 2," directed by Amar Kaushik, had already established itself as one of the highest-grossing Indian films of the year, earning over ₹500 crore at the global box office. The film, which blends horror, comedy, and folklore, resonated with audiences for its entertaining narrative and social commentary.

The TV premiere's success indicates that the film's popularity shows no signs of waning. Industry analysts note that achieving 4.12 crore viewers is particularly impressive in today's fragmented entertainment landscape, where streaming platforms compete fiercely for audience attention.

Star Cast Reactions

The film's lead actors expressed their excitement about the television milestone on social media. Rajkummar Rao shared, "Overwhelmed by the love our film continues to receive. Thank you to all 4.12 crore viewers who welcomed Stree 2 into their homes!"

Shraddha Kapoor echoed the sentiment: "From theaters to television, your support has been incredible. This is beyond what we imagined possible."

What Made "Stree 2" Connect with Audiences?

The "Stree" franchise has carved a unique niche in Indian cinema by successfully combining genuinely scary moments with laugh-out-loud comedy. The sequel expanded on the original's mythology while introducing new characters and plot twists that kept audiences engaged.

The film's continuation of its predecessor's feminist themes—where a female ghost targets misbehaving men—resonated with contemporary social conversations, giving viewers both entertainment and food for thought.

The Growing Horror-Comedy Genre

The record-breaking TV premiere of "Stree 2" further validates the rising popularity of the horror-comedy genre in India. Films that successfully balance scares and laughs have proven their mass appeal, with television viewership numbers now confirming that these stories travel well beyond metropolitan theaters.

What's Next for the Franchise?

With both theatrical and television success now secured, speculation about "Stree 3" has intensified. While official announcements are pending, the franchise's expanding universe and growing fanbase suggest that audiences haven't seen the last of the supernatural happenings in the fictional town of Chanderi.

Changing Television Viewership Patterns

The exceptional viewership for "Stree 2" also highlights evolving television consumption patterns. Despite the rise of OTT platforms, event programming like major film premieres continues to draw massive concurrent viewership, demonstrating television's enduring reach and impact.

Star Gold's achievement with "Stree 2" shows that strategic programming and marketing can still create nationwide viewing events that bring millions together simultaneously—a phenomenon becoming increasingly rare in the age of on-demand content.

As "Stree 2" writes its name in the television record books with 4.12 crore viewers, it reinforces the magic that compelling storytelling, beloved stars, and the shared experience of entertainment can create. The film's journey from theatrical blockbuster to television phenomenon represents a complete victory lap for a production that continues to defy expectations.