Tag: Connected TV advertising India

INR 2,000 Crore and Growing: How Connected TV Is Redefining Advertising in India

INR 2,000 Crore and Growing: How Connected TV Is Redefi...

Editor Jun 9, 2025 0 28

With advertisers in India investing over ₹2,000 crore in Connected TV (CTV), dis...

Indian Media & Entertainment Industry Hits $29.4 Billion Milestone in 2024: EY-MIB Report

Indian Media & Entertainment Industry Hits $29.4 Billio...

Editor May 6, 2025 0 16

India's media and entertainment industry achieved a major milestone in 2024, tou...

India’s Connected TV Ad Market Triples in Two Years, Hits ₹1,500 Crore in 2024

India’s Connected TV Ad Market Triples in Two Years, Hi...

Editor May 5, 2025 0 26

A recent report reveals that Connected TV (CTV) advertising in India has crossed...