Tag: digital entertainment

Sony LIV Poaches Netflix's Marketing Director to Lead Its Next Growth Chapter

Sony LIV Poaches Netflix's Marketing Director to Lead I...

Editor Apr 16, 2026 0 5

Sony LIV appoints Prashant Iyer, former Netflix India Marketing Director, as Hea...

77 Actors, One Campaign: How Kuku TV's #DhoniWatchesKukuTV Is Rewriting Microdrama Marketing

77 Actors, One Campaign: How Kuku TV's #DhoniWatchesKuk...

Editor Apr 11, 2026 0 5

Kuku TV's #DhoniWatchesKukuTV campaign features 77 actors in India's biggest mic...

India's OTT Market Hits 1.45 Billion Users — YouTube Leads, Netflix Overtakes Prime Video

India's OTT Market Hits 1.45 Billion Users — YouTube Le...

Editor Apr 11, 2026 0 31

India's OTT market reaches 1.45 billion users as Netflix overtakes Prime Video —...

Cineflicks Prepares to Enter India's Crowded OTT Arena With a Community-First Streaming Model

Cineflicks Prepares to Enter India's Crowded OTT Arena ...

Editor Apr 11, 2026 0 22

Cineflicks prepares to enter India's OTT market with a community-first streaming...

Shemaroo Acquires OHO Gujarati: A Bold Bet on Regional OTT Dominance

Shemaroo Acquires OHO Gujarati: A Bold Bet on Regional ...

Editor Apr 8, 2026 0 11

Shemaroo Entertainment acquires OHO Gujarati's full content library for Shemaroo...

Dentsu India x IWMBuzz: The OTT Partnership Every Brand...

Editor Apr 8, 2026 0 18

Dentsu India and IWMBuzz Media announce a multi-year OTT awards and industry rep...

Amazon MX Player's Fatafat Makes Micro-Dramas Free for All Indians

Amazon MX Player's Fatafat Makes Micro-Dramas Free for ...

Editor Mar 24, 2026 0 18

Amazon MX Player launches Fatafat — India's first free micro-drama platform. Her...

Amazon MX Player's 150+ Show Slate: Free OTT Just Got Serious

Amazon MX Player's 150+ Show Slate: Free OTT Just Got S...

Editor Mar 12, 2026 0 31

SHORT DESCRIPTION (97 words) Amazon MX Player has unveiled its largest-ever con...

Tata Play Binge Hits VIDAA Smart TVs: OTT Just Got Simpler

Tata Play Binge Hits VIDAA Smart TVs: OTT Just Got Simpler

Editor Mar 12, 2026 0 11

Tata Play Binge, India's largest OTT content aggregator, has launched on all VID...

JioHotstar's Micro-Drama Bet Could Reshape Indian Streaming

JioHotstar's Micro-Drama Bet Could Reshape Indian Strea...

Editor Mar 11, 2026 0 5

JioHotstar is set to launch over 100 free micro-dramas during IPL 2026, spanning...