Tag: Consumer Durables

Blue Star Skips IPL 2025: Why India's AC Major Is Betting Big on Digital

Blue Star Skips IPL 2025: Why India's AC Major Is Betti...

Editor Apr 10, 2026 0 8

Blue Star skips IPL 2025, shifting 50% of summer ad spend to digital. Learn why ...

Hansgrohe India Bets on Design-Led Marketing With Shrinivas Jyoti

Hansgrohe India Bets on Design-Led Marketing With Shrin...

Editor Mar 31, 2026 0 6

Hansgrohe India appoints Shrinivas Jyoti as Head of Marketing for Axor and Hansg...

Usha International renews 13-year Mumbai Indians partnership ahead of IPL 2026

Usha International renews 13-year Mumbai Indians partne...

Editor Mar 28, 2026 0 9

Usha International renews its 13-year Mumbai Indians partnership for IPL 2026. H...

Voltas Beko brings 'Factory of Happiness' to life through immersive consumer and creator engagement

Voltas Beko brings 'Factory of Happiness' to life throu...

Editor Mar 28, 2026 0 11

Voltas Beko's Factory of Happiness transforms its Sanand facility into an immers...