Tag: Digital Entertainment India

JioHotstar's Tadka Is Here — And India's Microdrama Wars Just Got Serious

JioHotstar's Tadka Is Here — And India's Microdrama War...

Editor Apr 3, 2026  0  47

JioHotstar launches Tadka with 100+ micro shows on Day 1, entering India's boomi...

Micro-dramas are rewriting india's feed-first marketing playbook

Micro-dramas are rewriting india's feed-first marketing...

Editor Mar 23, 2026  0  20

Meta and ormax media's new report reveals 89% of india's micro-drama viewers dis...

Applause Entertainment Bets Big on India's Microdrama Moment

Applause Entertainment Bets Big on India's Microdrama M...

Editor Mar 18, 2026  0  11

Applause Entertainment partners Story TV to develop premium microdramas for mobi...

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