Tag: FMCG marketing

Britannia Tiger Krunch's Tiger Hero Hunt Turns Anti-Bullying Awareness Into a Game Every Child Wants to Play

Britannia Tiger Krunch's Tiger Hero Hunt Turns Anti-Bul...

Editor Apr 18, 2026 0 34

Britannia Tiger Krunch launches Tiger Hero Hunt — a WhatsApp-based interactive c...

Allied Blenders and Distillers Names Pradipta Basu as CMO — A Seasoned Bet for a Competitive Spirits Market

Allied Blenders and Distillers Names Pradipta Basu as C...

Editor Apr 17, 2026 0 9

Allied Blenders and Distillers appoints Pradipta Basu as CMO — a 25-year FMCG an...

Too Yumm! Rides the Korean Wave with Varun Dhawan and Korean Karare

Too Yumm! Rides the Korean Wave with Varun Dhawan and K...

Editor Apr 13, 2026 0 6

Too Yumm! launches Korean Karare with Varun Dhawan during IPL 2026 — a culture-l...

Ankit Desai Joins Mondelez India as Senior Director, Marketing

Ankit Desai Joins Mondelez India as Senior Director, Ma...

Editor Apr 13, 2026 0 7

Ankit Desai joins Mondelez India as Senior Director Marketing, leading Cadbury D...

8PM Packaged Drinking Water Makes Its IPL Move With Sunrisers Hyderabad

8PM Packaged Drinking Water Makes Its IPL Move With Sun...

Editor Apr 10, 2026 0 18

8PM Packaged Drinking Water partners with Sunrisers Hyderabad as Lead Trouser Sp...

LINC Limited Makes a Sharp Marketing Move: Hitesh Singla Named Head of Marketing

LINC Limited Makes a Sharp Marketing Move: Hitesh Singl...

Editor Apr 3, 2026 0 5

LINC Limited appoints Hitesh Singla as Head of Marketing, bringing 20+ years fro...

Joy Hydra Refresh Gel TVC: Sanya Malhotra Beats the Summer Heat

Joy Hydra Refresh Gel TVC: Sanya Malhotra Beats the Sum...

Editor Mar 31, 2026 0 11

Joy Personal Care launches Hydra Refresh Gel TVC with Sanya Malhotra targeting I...

'Every Way to Biscoff': How Mondelez India Built a Creator Community Around a Caramel Cookie

'Every Way to Biscoff': How Mondelez India Built a Crea...

Editor Mar 30, 2026 0 19

Mondelez India's 'Every Way to Biscoff' creator event reveals the community-led ...

JioMart's 'Fayda Meter': Making Savings Visible with DeepVeer

JioMart's 'Fayda Meter': Making Savings Visible with De...

Editor Mar 30, 2026 0 4

JioMart's Fayda Meter campaign with Ranveer Singh and Deepika Padukone makes sav...

Unilever Bets Big on Influencer Marketing: What the SAMY Mandate Means for Global Brands

Unilever Bets Big on Influencer Marketing: What the SAM...

Editor Mar 26, 2026 0 15

Unilever appoints SAMY for global influencer strategy across Knorr and Hellmann'...

Kareena Kapoor Khan fronts Organic Tattva's new wellness campaign built around 'Shuddhasana'

Kareena Kapoor Khan fronts Organic Tattva's new wellnes...

Editor Mar 25, 2026 0 13

Organic Tattva launches 'Shuddhasana' wellness campaign with Kareena Kapoor Khan...

GD Foods TOPS unveils 'Foodies Ka Choice' campaign featuring Kareena Kapoor

GD Foods TOPS unveils 'Foodies Ka Choice' campaign feat...

Editor Mar 25, 2026 0 24

GD Foods TOPS launches 'Foodies Ka Choice' campaign with Kareena Kapoor — a tast...

Danone India's Power Hire: A Digital-First Leadership Signal

Danone India's Power Hire: A Digital-First Leadership S...

Editor Mar 18, 2026 0 13

Danone India appoints Joywin Fernandes as Head of Media, Digital & Ecommerce. He...

Hardik Jhaveri Returns to Colgate: A Power Move for South ASEAN

Hardik Jhaveri Returns to Colgate: A Power Move for Sou...

Editor Mar 14, 2026 0 16

Hardik Jhaveri has rejoined Colgate-Palmolive as Senior Director – Marketing for...

Why Godrej Consumer’s Sudhir Sitapati Strongly Believes in the Power of Advertising

Why Godrej Consumer’s Sudhir Sitapati Strongly Believes...

Editor May 8, 2025 0 10

Sudhir Sitapati of GCPL champions consistent advertising as a strategic investme...