Tag: pop culture marketing

KITKAT India x One Piece: When Chocolate Meets Anime Cu...

KITKAT India partners with anime giant One Piece for a character-led packaging a...

The Dhurandhar Effect: How Smart Brands Turned 6 Words ...

How Indian brands used the Dhurandhar dialogue trend for reactive marketing — fr...

Swiss Beauty Just Turned a 90s Sitcom Into a Makeup Col...

Swiss Beauty launches a FRIENDS-inspired CRAZE makeup collection with Warner Bro...