Tag: sports marketing

Rotoris Names Arshdeep Singh 'The ROTORIS Man' for IPL 2026

Rotoris Names Arshdeep Singh 'The ROTORIS Man' for IPL ...

Editor Apr 18, 2026 0 7

Rotoris names Arshdeep Singh as The ROTORIS Man and face of its IPL 2026 campaig...

PV Sindhu, Harmanpreet Kaur, and PUMA Turn Bengaluru Into India's Biggest HYROX Moment Yet

PV Sindhu, Harmanpreet Kaur, and PUMA Turn Bengaluru In...

Editor Apr 15, 2026 0 5

PV Sindhu competes and Harmanpreet Kaur supports at PUMA x HYROX Bengaluru, whic...

JSW Sports Wins 3-Year Bengal Pro T20 League Mandate: A Game-Changer for Domestic Cricket Commerce

JSW Sports Wins 3-Year Bengal Pro T20 League Mandate: A...

Editor Apr 14, 2026 0 6

JSW Sports secures a 3-year mandate to manage Bengal Pro T20 League's commercial...

Dentsu India Appoints Paroma Dayal as VP — Sports, Gaming, eSports & Live Experiences

Dentsu India Appoints Paroma Dayal as VP — Sports, Gami...

Editor Apr 13, 2026 0 3

Dentsu India appoints Paroma Dayal as VP — Sports, Gaming, eSports & Live Experi...

Pee Safe Picks Smriti Mandhana: The Bold Brand Move Rew...

Editor Apr 7, 2026 0 3

Pee Safe appoints Smriti Mandhana as brand ambassador for its Comfort Range. Her...

Butterfly x UTT: Japan's Table Tennis Giant Bets Big on India's Rise

Butterfly x UTT: Japan's Table Tennis Giant Bets Big on...

Editor Apr 7, 2026 0 6

Butterfly signs a landmark 5-year title deal with UTT, rebranding India's premie...

Jana Small Finance Bank and RCB Unite — Two Bengaluru Brands, One Powerful IPL Partnership

Jana Small Finance Bank and RCB Unite — Two Bengaluru B...

Editor Apr 7, 2026 0 2

Jana Small Finance Bank partners with defending IPL champions RCB as exclusive b...

CEAT Signs Yashasvi Jaiswal: What This Multi-Year Deal ...

Editor Apr 4, 2026 0 7

CEAT signs Yashasvi Jaiswal in a multi-year deal starting April 2026. Here's wha...

Lenovo × Beckham: Why This AI-Sports Deal Should Have Indian Brands Paying Attention

Lenovo × Beckham: Why This AI-Sports Deal Should Have I...

Editor Apr 1, 2026 0 3

Lenovo has announced a global partnership with David Beckham ahead of FIFA World...

India's Sporting Moment Has an Expo: Why the TOI SFI Expo 2026 Is a Big Deal for Brands, Athletes, and Investors

India's Sporting Moment Has an Expo: Why the TOI SFI Ex...

Editor Mar 31, 2026 0 3

The Times of India launches its first-ever exhibition — the TOI Sports, Fitness ...

Jana Small Finance Bank & RCB: IPL 2026's Most Bengaluru Partnership

Jana Small Finance Bank & RCB: IPL 2026's Most Bengalur...

Editor Mar 31, 2026 0 4

Jana Small Finance Bank partners with RCB as Official Banking Partner for IPL 20...

JioStar's Hindi Digital Feed Is Changing How India Watches IPL 2026

JioStar's Hindi Digital Feed Is Changing How India Watc...

Editor Mar 30, 2026 0 25

JioStar launches a first-ever Hindi digital feed for TATA IPL 2026 on JioHotstar...

Kingfisher joins IPL 2026 as Official Good Times Partner for BCCI

Kingfisher joins IPL 2026 as Official Good Times Partne...

Editor Mar 28, 2026 0 5

Kingfisher joins TATA IPL 2026–28 as Official Good Times Partner with Bird Cam, ...

Usha International renews 13-year Mumbai Indians partnership ahead of IPL 2026

Usha International renews 13-year Mumbai Indians partne...

Editor Mar 28, 2026 0 4

Usha International renews its 13-year Mumbai Indians partnership for IPL 2026. H...

JioStar's Winning Edge: Live cricket delivers 10.8x purchase intent boost

JioStar's Winning Edge: Live cricket delivers 10.8x pur...

Editor Mar 28, 2026 0 4

JioStar's Winning Edge playbook reveals live cricket delivers 10.8x purchase int...

SG's 'Ready is overrated' campaign: Why Adarsh Gourav is the right call

SG's 'Ready is overrated' campaign: Why Adarsh Gourav i...

Editor Mar 28, 2026 0 3

SG's 'Ready Is Overrated' campaign with Adarsh Gourav marks a bold shift into pe...