Marketing

Bajaj Electricals Just Bought What It Already Built for...

Bajaj Electricals acquires Morphy Richards brand rights in India for ₹141.4 cror...

KKR Just Turned 18 Years of Cricket History Into a Jersey

KKR's 'Lines of Legacy' jersey campaign for IPL 2026 turns iconic cricket moment...

Nippon Paint Bets Big on Punjab Kings for IPL 2026

Nippon Paint joins Punjab Kings as official IPL 2026 partner — here's why this c...

Ajmal Dubai Bets Big on Ranveer Singh to Crack India's ...

Ajmal Dubai appoints Ranveer Singh as brand ambassador for its "Your Unseen Powe...

Pure Nutrition x CSK: India's Sports Nutrition Space Ju...

Pure Nutrition becomes Official Sports Nutrition Partner of CSK ahead of IPL 202...

TechnoSport's Bold Rebrand: India's Activewear Giant Ju...

TechnoSport unveils refreshed brand identity amid 40% CAGR growth. Here's what I...

Wellbeing Nutrition Names Malavika Mohanan Ambassador: ...

Wellbeing Nutrition appoints Malavika Mohanan as brand ambassador for Marine Col...

BGMI Meets IPL: Why the KRAFTON-CSK-KKR Deal Is a Marke...

KRAFTON India partners with CSK and KKR for BGMI 4.3 update ahead of IPL 2026. H...

Think9 Buys Whoppl, Launches Nova9: India's Creator Eco...

Think9 acquires Whoppl and launches Nova9 — a culture-first storytelling unit. H...

Remembering Umesh Roy Chowdhury: A Regional Media Stalwart

Indian media veteran Umesh Roy Chowdhury, CBO of Mumbai Tarun Bharat, passes awa...

MS Dhoni Doubles Down on House of Biryan Bet

MS Dhoni becomes brand ambassador for House of Biryan. What this move reveals ab...

MS Dhoni Joins BHIM: A Smart Brand Move?

BHIM Payments App appoints MS Dhoni as its brand ambassador, marking a strategic...

Nippo Battery Brand Nippo Gets a New CMO: What It Signals

Indo National appoints Arun Sriram as Chief Marketing Officer to lead the next p...

Magicrete Partners With RCB as Official Building Materi...

Magicrete, one of India's leading building materials companies known for its AAC...

Ember Cookware Appoints Amit Singh to Lead Supply Chain

Ember Cookware, India's first 100% non-toxic non-stick kitchenware brand, has ap...

UNIQLO India Signs Jasprit Bumrah as Brand Endorser

UNIQLO India has named cricket star Jasprit Bumrah as its official brand endorse...