Editor

Editor

Last seen: 2 days ago

Member since Apr 26, 2025
 editor@brands.in

Rajasthan Tourism Unveils ₹50,000 Tagline Contest to Pr...

Rajasthan Tourism invites Indians to submit a creative tagline that defines the ...

What 'Take Rates' Reveal About ROI on Brand Ad Spends

Discover how take rates help brands evaluate advertising ROI across platforms an...

Sudhir Chaudhary Flags Impersonation: Fake YouTube Chan...

Senior journalist Sudhir Chaudhary has exposed a fake YouTube channel using his ...

The Rise of One-on-One Campaigns: Personalisation at Sc...

Explore how brands are using AI to deliver one-on-one personalised marketing exp...

Madison Media Alpha Secures Media Mandate for Zouk: A S...

Madison Media Alpha secures the media AOR for Zouk, a fast-growing Indian D2C br...

Shashi Sinha: The Steady Leader Guiding IPG Mediabrands...

Discover how Shashi Sinha is guiding IPG Mediabrands India through change with c...

Amardeep Singh: The Quiet Strategist Driving IPG India’...

Amardeep Singh, a seasoned strategist, has played a transformative role in drivi...

Salil Kapoor: Celebrating a Visionary Business Leader W...

Explore the inspiring journey of Salil Kapoor—a visionary business leader whose ...

K J Alphons to Attend 2nd e4m Do Good Summit & Awards a...

Former Union Minister K J Alphons to attend the 2nd e4m Do Good Summit & Awards ...

Why Likes and Impressions Aren’t the Full Story in Digi...

Likes and impressions might look impressive, but they don’t reflect true engagem...

India’s Beer Revolution: The Race to Become the Most Ic...

A new-age beer brand sets its sights on becoming India’s most iconic brew, blend...

Ixigo, Cleartrip & Air India: How Travel Brands Are Ada...

As tensions rise between India and Pakistan, brands like Ixigo, Cleartrip, and A...

IPL Chairman Hints at Immediate Restart: Signals Green ...

The IPL Chairman has hinted at an immediate restart of the tournament. Discover ...

Why Prime Video’s Ad Strategy Is All Over Your Instagra...

Discover how Prime Video is revolutionizing entertainment marketing with shareab...

Leadership Transition at Schbang: Bangalore Head Steps ...

Schbang’s Bangalore office is undergoing a significant leadership transition as ...

Ad World Review: Star Power Dominates This Week's Campa...

A roundup of this week’s celebrity-led ad campaigns in India—see which brands go...