Editor

Editor

Last seen: 2 months ago

Member since Apr 26, 2025
 editor@brands.in

Why Entry-Level Cars Are No Longer Affordable for Most ...

Maruti Suzuki’s chairman has raised concerns about the rising cost of small cars...

Why TV Still Reigns Supreme in Ad Engagement Over Socia...

Despite the rise of digital platforms, television remains the most effective med...

Why Family-Friendly Content Is Becoming the Next Big Op...

India’s OTT landscape is evolving rapidly, and the next big opportunity lies in ...

Monika Shergill: Competing with Global Giants like Netf...

Monika Shergill, Vice President of Content at Netflix India, discusses how the s...

When AI Steps In: How ChatGPT Helped Save a Life and Wh...

A ChatGPT diagnosis helped save a life—highlighting how AI is reshaping the futu...

Taboola Partners with Samsung to Power Native Content A...

Taboola partners with Samsung to enhance content discovery across mobile devices...

India’s Creator Economy Projected to Reach ₹500 Billion...

India's creator economy is booming, expected to hit ₹500 billion by 2030. EY hig...

MarTech Day 2025: Insights from the Past, Visions for t...

Explore the top trends and takeaways from MarTech Day 2025, including AI advance...

CoinDCX Reports Explosive Growth: 800% Rise in User Acq...

India’s leading crypto exchange, CoinDCX, has witnessed a remarkable growth spur...

WPP Plans to Rebrand GroupM to WPP Media: A Strategic S...

WPP, one of the world’s largest advertising and communications companies, is rep...

Atom Turns 5: India’s First Lockdown-Launched Ad Agency...

Born during India’s 2020 lockdown, Atom has emerged as a creative powerhouse, re...

Indian Media & Entertainment Industry Hits $29.4 Billio...

India's media and entertainment industry achieved a major milestone in 2024, tou...

Braving 2025 Headwinds: How the Digital Ad Economy is S...

As economic headwinds challenge marketers in 2025, the digital ad industry is ev...

Ashish Sehgal Bats for a Unified TV Rating System to St...

Zee Media’s Chief Growth Officer, Ashish Sehgal, has called for a unified TV rat...

Urban Company Launches ‘Lambi Judai’ Campaign to Disrup...

Urban Company’s ‘Lambi Judai’ campaign takes a creative jab at outdated RO servi...

Amer Jaleel Raises Questions on Creative Originality in...

Veteran adman Amer Jaleel has pointed out striking similarities between a Curati...