Zepto Partners with Polycab to Deliver Energy-Efficient Fans in Just 10 Minutes

A Cool Breeze of Innovation: Zepto & Polycab Join Forces

Zepto, India’s rapidly growing instant commerce platform, has taken a bold leap into the home appliance segment by announcing an exciting new partnership with Polycab India, one of the country’s leading electrical brands. The collaboration will enable customers to order Polycab's high-efficiency ceiling fans and receive them at their doorstep in just 10 minutes.

In a market where consumers expect instant gratification, this alliance showcases how quick commerce can evolve beyond groceries and essentials—transforming the way India shops for durable goods.

What Are ‘Super ROI’ Fans?

Polycab’s latest line of ceiling fans, referred to as "Super ROI" (Return on Investment) fans, are built for both performance and efficiency. These fans are designed to consume significantly less power while delivering high-speed air circulation, making them a smart investment for the Indian household.

Key benefits include:

• Energy-efficient motor that reduces electricity bills

• Sleek, modern designs suited for contemporary homes

• High-speed performance even during voltage fluctuations

• Affordable pricing, promising quick ROI in terms of energy savings

It’s the kind of product that fits perfectly with Zepto’s promise of speed and utility.

Fast Delivery Meets Smart Appliances

Zepto has already earned a reputation for redefining convenience through its 10-minute grocery delivery model. With this new venture, the brand is expanding into a category that traditionally belonged to offline retailers and larger marketplaces with longer delivery windows.

By adding Polycab fans to its inventory, Zepto is:

• Catering to urgent household needs, like replacing a broken fan

• Eliminating the wait time traditionally associated with appliance purchases

• Setting a new benchmark for speed in the consumer electronics space

This move signals the platform’s broader ambitions in the e-commerce space—and its ability to deliver more than just snacks and shampoo.

Why This Matters for Urban Shoppers

For busy urban dwellers, time is money. Whether it’s an urgent home fix, a surprise guest, or the start of a heatwave, the ability to receive a fully functional ceiling fan within minutes is a game-changer.

Imagine:

• Your current fan stops working during a sweltering afternoon.

• Instead of rushing to a store or waiting days for online delivery...

• You open the Zepto app, order a Polycab Super ROI fan, and receive it before the room even gets too hot.

That’s not just convenience—it’s smart, modern living.

Sustainability Through Speed

Interestingly, this partnership doesn’t just focus on speed—it also promotes sustainability. Polycab’s energy-saving fans are part of a broader movement toward eco-friendly home appliances. Lower energy consumption means:

• Reduced carbon footprints

• Long-term cost savings for consumers

• Support for India’s energy conservation goals

Zepto, on the other hand, is optimizing its last-mile delivery networks to handle even non-perishable goods efficiently. This ensures that items like ceiling fans are delivered without additional packaging waste or excessive transport routes.

How the Delivery Works

Zepto leverages micro-warehousing and hyper-local logistics to fulfill orders within 10 minutes. Here’s how the process flows for a product like the Polycab fan:

1. Customers browse the Zepto app for available fan models.

2. Once selected, the item is dispatched from the nearest micro-hub stocked with Polycab appliances.

3. A delivery partner picks up and transports the product using optimized routing.

4. Product arrives within 10 minutes, ready for installation.

With an emphasis on precision inventory and real-time order tracking, Zepto ensures customers receive what they ordered—fast and intact.

A Win for Both Brands

This partnership benefits both Zepto and Polycab:

For Zepto:

• Expands product catalog beyond fast-moving consumer goods (FMCG)

• Taps into a new consumer electronics segment

• Demonstrates its delivery capabilities at scale

For Polycab:

• Gains access to a new-age, urban millennial customer base

• Enhances product visibility in the digital space

• Offers a differentiated buying experience compared to offline retail

Together, the brands present a new narrative: that home comfort products can be as accessible as takeout food.

Conclusion: The Future of Instant Shopping

The collaboration between Zepto and Polycab marks the beginning of a new era in fast retail—where not just convenience items, but durable goods and appliances, are delivered at breakneck speeds.

This move is likely to inspire other brands in the home utility and electronics segment to rethink their logistics and retail models. It also pushes the boundaries of what Indian consumers can expect from digital shopping experiences.

With rising temperatures and rising expectations, Zepto and Polycab may have just delivered a truly cool solution—for your home and your schedule.