McDonald’s India (North & East) Spices Up Menu with Chicken Puff and Exciting McDeal 1+1 Offers

Introduction

McDonald’s India – North and East, operated by Connaught Plaza Restaurants Pvt. Ltd., continues to delight its customer base with new menu additions and value-packed offers. The latest entrant to its snack menu is the flaky and flavorful Chicken Puff, designed to appeal to the Indian palate. Alongside this launch, McDonald’s has also rolled out its attractive McDeal 1+1 offer, making indulgence more rewarding than ever.

Introducing the Chicken Puff: A Savory Twist

The Chicken Puff is McDonald’s new savory snack, offering a crispy golden crust filled with a spiced chicken mix that blends Indian flavors with a familiar fast-food touch. This addition caters specifically to snack lovers looking for a quick, satisfying bite between meals.

Available across McDonald’s restaurants in North and East India, the Chicken Puff is positioned as an affordable and tasty option, perfect for solo snacks or to complement a meal.

McDeal 1+1: Double the Delight

As part of its commitment to value, McDonald’s has also launched the McDeal 1+1 offer, where customers get two menu items for the price of one. This deal applies to select items and is available across dine-in, takeaway, and delivery platforms.

By combining affordability with customer satisfaction, the brand aims to offer a rewarding experience to its growing base of young, value-conscious consumers.

What’s Driving the Menu Innovation?

McDonald’s India – North and East has consistently adapted to local preferences by introducing India-specific items that align with regional tastes. From McAloo Tikki to Masala Wedges, the menu reflects an understanding of what the Indian consumer desires—comfort, spice, and variety.

The Chicken Puff continues this trend of innovation. With its spiced chicken stuffing and flaky pastry shell, it’s designed to attract non-vegetarian snack lovers seeking something different from burgers and fries.

Digital Engagement and Delivery Boost

These new offers are also being promoted aggressively through McDonald’s app and delivery partners. With online orders growing steadily, the brand is ensuring these deals are widely accessible across platforms like Swiggy, Zomato, and its own McDelivery app.

Push notifications, app banners, and social media ads have been deployed to boost visibility for the new snack and the ongoing McDeal campaign.

Brand Focus: Value and Variety

With inflation and budget-conscious dining trends on the rise, McDonald’s India is doubling down on value-driven offerings. By coupling affordable pricing with exciting new products, the brand strengthens customer loyalty and stays competitive in the QSR (Quick Service Restaurant) space.

The McDeal 1+1 strategy also boosts footfall during non-peak hours and encourages repeat visits—crucial in a fast-paced, price-sensitive market.

Conclusion

With the launch of the Chicken Puff and the McDeal 1+1 campaign, McDonald’s India – North and East is once again showing its commitment to flavor, affordability, and innovation. These additions not only enrich the menu but also reflect a deeper strategy to build engagement and drive value for its customers.