Tag: Digital Marketing

KFC's ShaWOWrma With Sharma: Why This Campaign Hits Like a Six

KFC's ShaWOWrma With Sharma: Why This Campaign Hits Lik...

Editor Apr 2, 2026 0 3

KFC's Crispy ShaWOWrma Wrap campaign with cricketer Jitesh Sharma blends sport, ...

Clovia's AstroFit: When the Stars Sell Lingerie

Clovia's AstroFit: When the Stars Sell Lingerie

Editor Apr 2, 2026 0 3

Clovia's AstroFit April Fools' prank blended astrology with lingerie personalisa...

Aman Srivastava Parts Ways With SonyLIV After a Decade-Long Run

Aman Srivastava Parts Ways With SonyLIV After a Decade-...

Editor Apr 2, 2026 0 1

Aman Srivastava exits SonyLIV after 10 years, closing a chapter in Indian OTT ma...

Auto Advertising Shifts Gears in 2025: TV Loses Ground as Print and Digital Rewrite the Media Mix

Auto Advertising Shifts Gears in 2025: TV Loses Ground ...

Editor Apr 2, 2026 0 2

TAM AdEx 2025 data shows auto sector TV ad volumes down 22% since 2021 while pri...

Bold Care and Samay Raina Use IPL 2026 to Make Men's Wellness Conversations Hit a Six

Bold Care and Samay Raina Use IPL 2026 to Make Men's We...

Editor Apr 1, 2026 0 3

Bold Care launches 'Protect What's Precious' with Samay Raina during IPL 2026. H...

Experience Commerce Wins ICONIQA Hotels' Social Media Mandate

Experience Commerce Wins ICONIQA Hotels' Social Media M...

Editor Apr 1, 2026 0 1

Experience Commerce wins ICONIQA Hotels' social media mandate. Here's what this ...

YouTube Launches Creator Partnerships: What Indian Brands Need to Know

YouTube Launches Creator Partnerships: What Indian Bran...

Editor Mar 27, 2026 0 6

YouTube replaces BrandConnect with Creator Partnerships — an AI-powered platform...

Airbnb's Smartest India Move Yet: Group Travel, Real Emotions, Big Stars

Airbnb's Smartest India Move Yet: Group Travel, Real Em...

Editor Mar 26, 2026 0 6

Airbnb's new India campaign with Vijay Deverakonda & Rashmika Mandanna spotlight...

Pratik Gandhi named brand ambassador for TimBuckDo

Editor Mar 25, 2026 0 5

Pratik Gandhi named brand ambassador and Chief Bro Officer of TimBuckDo — a purp...

SW Network bags social media mandate for Lava Mobiles

SW Network bags social media mandate for Lava Mobiles

Editor Mar 25, 2026 0 8

SW Network wins Lava Mobiles' social media mandate — leading creative campaigns,...

Sartaj Kadian elevated to Director — Digital Marketing at adidas

Sartaj Kadian elevated to Director — Digital Marketing ...

Editor Mar 25, 2026 0 3

Sartaj Kadian elevated to Director Digital Marketing at adidas after 5 years — w...

India's Interactive Media Economy Hits $13.8 Billion — And Micro-Dramas Are Just Getting Started

India's Interactive Media Economy Hits $13.8 Billion — ...

Editor Mar 23, 2026 0 6

India's interactive media market hits $13.8 billion as micro-dramas cross $300 m...

Liqvd Asia Wins 4 New Mandates, Eyes ₹35 Crore Pipeline Boost

Liqvd Asia Wins 4 New Mandates, Eyes ₹35 Crore Pipeline...

Editor Mar 23, 2026 0 3

Liqvd Asia secures four new mandates — Origami, Kasturi Foods, Sama.live, and Wo...