Marketing

Rashmika Mandanna Joins Crocs as Global Ambassador, Launches New Campaign in India

Rashmika Mandanna Joins Crocs as Global Ambassador, Lau...

Editor May 1, 2025 0 7

Rashmika Mandanna becomes Crocs' global ambassador from India, leading the “Your...

Reliance Jewels Collaborates with JioStar MegaBlast to Sparkle This Akshaya Tritiya

Reliance Jewels Collaborates with JioStar MegaBlast to ...

Editor May 1, 2025 0 6

Reliance Jewels partners with JioStar MegaBlast for a festive Akshaya Tritiya ca...

LG Electronics India Welcomes Chess Champion Vantika Ag...

Editor Apr 30, 2025 0 10

LG India names chess champion Vantika Agrawal as brand ambassador, celebrating h...

Premier League Opens First Office in Mumbai to Expand Football Outreach in India

Premier League Opens First Office in Mumbai to Expand F...

Editor Apr 30, 2025 0 14

The Premier League opens its first Indian office in Mumbai, aiming to deepen fan...

Coca-Cola India Reports Strong Q1 Growth, Boosted by Ma...

Editor Apr 30, 2025 0 6

Coca-Cola India posts double-digit growth in Q1 2025, driven by its activation d...

The Future of Q-Commerce: Cautious Optimism or a Fading Trend?

The Future of Q-Commerce: Cautious Optimism or a Fading...

Editor Apr 30, 2025 0 6

Q-commerce is rapidly changing how we shop, but is it here to stay? GroupM’s Rit...

Truecaller Launches ‘Scamfeed’ to Help Users Detect and Report Digital Scams

Truecaller Launches ‘Scamfeed’ to Help Users Detect and...

Editor Apr 30, 2025 0 14

Truecaller introduces Scamfeed — a new feature that allows users to report, view...

Royal Enfield’s 'HunterHood': Redefining Motorcycling Culture for the New Generation

Royal Enfield’s 'HunterHood': Redefining Motorcycling C...

Editor Apr 30, 2025 0 10

Discover how Royal Enfield’s HunterHood movement is redefining urban motorcyclin...

Instamart Partners with Kalyan Jewellers to Deliver Gold and Silver Coins for Akshaya Tritiya

Instamart Partners with Kalyan Jewellers to Deliver Gol...

Editor Apr 30, 2025 0 5

Instamart partners with Kalyan Jewellers to deliver certified gold and silver co...

Inside Netflix India’s Dual Marketing Strategy: Early Promotions for Films, Long-Tail Buzz for Series

Inside Netflix India’s Dual Marketing Strategy: Early P...

Editor Apr 29, 2025 0 14

Netflix India adopts a two-pronged marketing strategy: early promotions drive fi...

Bisleri Teams Up with Five IPL Franchises as Official Hydration Partner for 2024 Season

Bisleri Teams Up with Five IPL Franchises as Official H...

Editor Apr 29, 2025 0 3

Bisleri partners with five IPL teams as the official hydration partner for the 2...

Decathlon Joins Forces with Tata CLiQ Fashion to Expand Online Presence in India

Decathlon Joins Forces with Tata CLiQ Fashion to Expand...

Editor Apr 29, 2025 0 8

Decathlon partners with Tata CLiQ Fashion to bring over 5,000 sports products on...

A Creamy Innovation in Frozen Desserts

A Creamy Innovation in Frozen Desserts

Editor Apr 29, 2025 0 10

Kwality Wall’s launches The Dairy Factory, a new brand offering slow-churned ice...

Speed Meets Strategy in Zepto's Marketing Playbook

Speed Meets Strategy in Zepto's Marketing Playbook

Editor Apr 29, 2025 0 22

Discover how Zepto, under Chandan Mendiratta's leadership, revolutionized quick-...

Most Brands Have Stopped Listening When the World is Shouting

Most Brands Have Stopped Listening When the World is Sh...

Editor Apr 29, 2025 0 11

Brands that stop listening to their consumers risk falling behind in today's com...

AbhiBus Becomes Official Bus Travel Partner of Chennai Super Kings for IPL 2025

AbhiBus Becomes Official Bus Travel Partner of Chennai ...

Editor Apr 27, 2025 0 5

AbhiBus joins Chennai Super Kings as the official bus travel partner for IPL 202...

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